Programmatic Requires A Dynamic Approach To Creative

NEW YORK, May 28, 2015 — By Paul Longo, Managing Director, Client Results Every brand has a checklist when it comes to its programmatic media strategy. Right time – check. Right place – check. Right message – not so much. Today, marketer reticence to embrace new technology and processes for delivering creative is the glaring weak point in the supply …

Product & Engineering: Senior Software Engineer (NYC)

The Senior Software Engineer will work in the Engineering team and extend Accordant Media’s capabilities in the display media, mobile and video advertising ecosystem. He or she will enhance the RTB & Big Data Infrastructure; work in popular Cloud infrastructures with cutting edge technologies including  Java/Scala/Erlang,  Hive/Hadoop,  NoSQL, Low Latency systems. The engineer will be responsible for design, development and …

Client Results: Managing Director, West (San Francisco)

Accordant is seeking a very successful and experienced Managing Director who can lead, manage and expand Accordant’s West Region office, key client relationships, expert programmatic team and industry reputation through exceptional results-driven leadership and entrepreneurial acumen. The Managing Director manages the overall business results, client relationship and strategy, planning and team coordination to best meet their clients’ objectives and Accordant’s …

Client Results: Media Analyst (San Francisco)

The Media Analyst serves as a campaign performance expert who handles a portfolio of Accordant Media’s clients. He/she is responsible for supporting the overall management and optimization of campaigns running through Accordant Media’s systems. This will consist of information discovery, conversion of learnings and objectives into tactical campaign execution and optimization actions, and ad-hoc problem solving. Specific Responsibilities and Activities …

Client Results: TEST

Accordant is seeking a very successful and experienced Managing Director who can lead, manage and expand Accordant’s West Region office, key client relationships, expert programmatic team and industry reputation through exceptional results-driven leadership and entrepreneurial acumen. The Managing Director manages the overall business results, client relationship and strategy, planning and team coordination to best meet their clients’ objectives and Accordant’s …

Programmatic Media Can Transform Local Marketing

NEW YORK, May 18, 2015 — By Matt Greitzer, Co-Founder & COO, Accordant Media As programmatic has grown from pre-concept to fringe movement to mainstream, much of the focus has been on its impact on audience targeting. While the ability to segment unique audiences independent of context is an extraordinary benefit, programmatic’s automation also creates a new ability to streamline …

Product and Engineering: Media Ad Operations Manager/Platforms Specialist

The Media Ad Operations Manager/Platforms Specialist helps to manage, maintain, and execute programmatic advertising campaigns against Accordant Media’s technology stack. A successful specialist will leverage a comprehensive understanding of the products powering exchange traded media buys and serving as the key point of technical support for team members across all departments. This person maintains expert knowledge of campaign management, data …

Analytics and Insights: Data Scientist (NYC)

The Data Scientist is a member of Accordant’s Analytics and Insights department and acts as the lead advocate for innovation, execution and delivery of Accordant Media’s algorithmic data and artificial intelligence capabilities across multiple digital media channels and tactics. The Data Scientist will contribute to the ongoing development of Accordant’s machine learning algorithms and real time analytic solutions. This role …