Singtel’s Amobee Buys DSP Turn

Via TechCrunch


The gist: Singtel’s Amobee has acquired ad tech company Turn for $310 million.

More information: Turn, a DSP and DMP, has been acquired by Singel’s Amobee for $310 million, reports TechCrunch.

Singel is a Singaporean telco company, and it’s one of several telcos — along with Verizon — that have been acquiring ad tech in recent years.

“Amobee used to be a mobile ad startup itself, before a 2012 acquisition by Singtel, where it remains a subsidiary. Since then, Singtel and Amobee have continued to make more acquisitions on the digital ad side, including Gradient X, Adconion and Kontera,” wrote TechCrunch.

The deal is expected to close in the first half of 2017, per the article.

Read it all here.

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