Accordant Media creates customized solutions for advertisers using a unique approach and a purpose-built technology platform, ATS™.

Accordant’s Full Service Approach

Data Focus

A strategic data strategy is the foundation to a successful engagement.  

Custom Audience Activation

Omni-channel, full funnel capabilities driven by campaign objectives.

Actionable Measurement

Only run what can be measured, and measure what matters. 

Effective Engagement Model

Act as an extension of our client’s marketing team with 100% transparency in true partnership.

CHART1B

Accordant ATS™ is a complete platform for deploying, measuring and optimizing data-driven media and creative strategies across digital media channels

Audience Optics™ Accordant’s proprietary data management platform (Data Hub), is the foundation where marketer data, Accordant data, and third-party data convene, helping marketers organize and manage their audience segments.

Accordant Audience Connect™ After we gather the data, it’s time to execute the campaign. Our buying platform allows us to take audience segment data to create a cross-tactic, cross-channel strategy that meets our clients’ campaign objectives.

From brand engagement to customer acquisition to CRM to audience extension, this single system provides marketers with room to test, evaluate, and optimize ad campaigns.

Accordant AIM Analytics™ Our analytics suite specializes in unbiased analysis and attribution methodologies by taking into account the impact of each tactic and channel on consumer behavior. Accordant AIM Analytics™ uses innovative tactics including Lift Testing, Empirical Attribution and Logistic Simulation.

This is where we collaborate with clients to assess where their campaign is having the biggest impact on consumers.

Contact us to customize your audience solution

 

Contact Us